INCubatoredu is a year-long course available to all RPS high school students in 11th and 12th grade. Students have the opportunity to create and fully develop their own product or service. Real entrepreneurs and business experts serve as volunteer coaches and mentors guiding student teams through the processes of developing hypotheses about a business concept, testing those hypotheses, adapting, and continually learning and improving. This cycle of experimentation is combined with foundational business content such as marketing and finance. The course concludes with students pitching their ideas to investors to generate seed money to grow their operations.