Rochester has launched a new hospitality industry accreditation initiative focused on hotels, restaurants, retail, and transportation companies to enhance the experience of patients, visitors, and community members.
The Rochester Convention & Visitors Bureau (RCVB), Mayo Clinic, and Destination Medical Center (DMC) have partnered to develop the Experience Accreditation program, a first of its kind hospitality initiative in the state of Minnesota. “This accreditation initiative marks an important milestone in recognizing businesses who provide the highest quality customer experience,” said Brad Jones, executive director of the RCVB. “This program will promote high service standards and unmatched hospitality in our city. It is a valuable step forward in making Rochester an even better destination for patients and visitors with positive benefits for Rochester residents,” said Jones.
Businesses awarded accreditation have met standards developed by leaders from local hospitality businesses and organizations, related to customer service, staff development and guest satisfaction. Specific accreditation requirements differ by business type and can include timely responses to visitor concerns and employee training through the national Certified Tourism AmbassadorTM program. Additional requirements include restaurants offering menu options to meet the dietary needs for a variety of people and hotels displaying the RCVB’s destination guide video in guest rooms. Businesses awarded Experience Accreditation certificates include Scheels, Posh Boutique, Hers, Twigs Tavern & Grille, and Homewood Suites by Hilton.